MerchYeah vs Threadless: The Smarter Print-on-Demand Choice
MerchYeah vs Threadless: The Smarter Print-on-Demand Choice

At first glance, Threadless looks like it gives creators options. You can sell through their giant marketplace where they set the prices, or you can open an “Artist Shop” and set your own. On the surface, that feels flexible.
But creators quickly discover the trade-offs: marketplace royalties that barely add up, sitewide discounts that slash your earnings, and stores that still feel more Threadless than you. With so many designs competing for attention, it’s hard to build a brand that stands out.
MerchYeah takes a different approach. We put creators first by giving you control over your pricing, your storefront, and your profit — all with premium merch your fans actually want.
1. Artist Earnings & Profit
Threadless:
- On the Marketplace, you earn 10% royalties on each sale. A $25 tee usually nets you about $2.50.
- On Artist Shops, you do set prices, but you’re still paying a base cost + 5% processing fee. And when Threadless runs sitewide sales or discounts, your margins shrink whether you like it or not.
MerchYeah:
- You set the price. Always.
- You keep the difference between the retail price and our low wholesale base cost. No royalty caps. No surprise discounts cutting your profit.
- Most creators earn $9.85–$16.85 profit per tee when priced similarly to Threadless.
Do the math: Sell 100 shirts. On Threadless, you’re looking at ~$250–$500. On MerchYeah, it’s $985–$1,685 in your pocket.
2. Storefront & Brand Control
Threadless:
- Your designs sit inside their giant marketplace, competing with thousands of other artists. Even with an Artist Shop, Threadless’s own branding and promotions are always in the mix.
MerchYeah:
- You get a free, fully branded webstore with your name on it. Customize the colors, layout, and buttons to fit your aesthetic.
- No distractions. No competing designs. Fans who visit your store only see your merch.
3. Garment & Print Quality
Threadless:
- Mixed reviews. Some fans love the softness of certain blanks, others complain about fading, shrinking, or cracked prints.
- DTG (print-on-demand) quality can vary depending on the run, leaving buyers with inconsistent experiences.
MerchYeah:
- Only premium blanks: Bella+Canvas, Next Level, and Independent Trading Co. These are the same brands used for official band merch and top streetwear lines.
- Prints are produced with professional-grade digital equipment for vibrant colors, sharp details, and durability. Fans notice the difference — and they come back for more.
4. Pricing Flexibility & Promotions
Threadless:
- Artist Shops allow you to set retail prices, but you can also opt into “Managed Pricing.” That gives Threadless permission to adjust pricing and discounts for you.
- Sounds convenient — but when big sales hit, your cut often ends up at the minimum.
MerchYeah:
- You’re in full control from the start. Set your prices, protect your margins, and decide when to run promos.
- Built-in growth tools:
- FlashSales → Timed promos that hype your fans and drive quick sales.
- PhaseOuts → Retire old designs to keep your store fresh.
- Limited Releases → Create exclusive drops that feel like events.
5. Tools & Growth
Threadless:
- Discovery comes from the marketplace. If your design trends or gets featured, you might see traction. If not, your design just blends into the crowd.
- No real tools for creating exclusivity or building a demand cycle.
MerchYeah:
- Designed for creators who want to build momentum.
- Our tools aren’t about waiting for a feature — they’re about helping you run your brand like a merch business: hype drops, catalog refreshes, and limited runs that keep fans excited.
The Verdict: MerchYeah Wins
Threadless has history, but it comes with trade-offs: low royalties, unpredictable discounts, and a marketplace where your work can easily get lost.
MerchYeah flips that model on its head. We focus on helping you grow YOUR brand, not someone else's:
- Higher profits.
- A storefront that’s all yours.
- Premium garments and print quality.
- Built-in tools to actually grow your brand.
- A community that lifts you up instead of burying you.